Even after her death, Jill Costello is making a difference — big time.

She died June 24, 2010, at age 22, less than a month after helping California to a second-place finish at the NCAA Division I Women’s Rowing Championships. Her experience battling lung cancer while earning a seat as the coxswain for the varsity eight and graduating from Berkeley in her final days was chronicled in the Nov. 29, 2010, issue of Sports Illustrated in an article titled The Courage of Jill Costello.

Her memory will be a part of the 2011 national regatta taking place Friday through Sunday at Lake Natoma in Gold River, Calif. The NCAA is donating a dollar for every ticket sold to Jill’s Legacy, a group that will be on site for three days passing out flyers and bracelets to raise awareness. Jill’s Legacy is a newly-created advisory board for the California-based Bonnie J. Addario Lung Cancer Foundation that Jill became involved with following her diagnosis of Stage IV lung cancer on June 6, 2009.