THE SURVIVAL RATE OF LC IS 15.5%.
THAT’S UNACCEPTABLE. WE’RE
HERE TO CHANGE THAT.

 

The Big Question: Do ever more gruesome warnings really put people off smoking?

Hand lighting cigaretteThe Government had decided to make it compulsory for cigarette manufacturers to include graphic pictures of diseased lungs, hearts and other organs on all tobacco products sold in Britain by the end of 2009. After consulting the public and carrying out market research, the Department of Health has chosen 15 hard-hitting images that will be used to accompany stark warnings about lung cancer and heart disease.

 

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